Automotive Recruitment Vlog

Automotive Recruitment Vlog #16 – The Race To The Bottom

By March 9, 2012 December 27th, 2016 One Comment

Welcome to episode #16 of the Automotive Recruitment Vlog w/ Craig Lockerd. Wow, 16 already? In this episode I'm calling you out. Both the dealers and the manufacturers. It's our fault really. The ONLY reason why the customer is so fixated on price is because WE are fixated on price. How do we change that? How do we stop racing to the bottom? Watch the video:

If you would like me to alert you each time I post something new just enter your email address below. Don’t worry, your info is safe with me, I HATE spam as much as you do!

[fusion_builder_container hundred_percent="yes" overflow="visible"][fusion_builder_row][fusion_builder_column type="1_1" background_position="left top" background_color="" border_size="" border_color="" border_style="solid" spacing="yes" background_image="" background_repeat="no-repeat" padding="" margin_top="0px" margin_bottom="0px" class="" id="" animation_type="" animation_speed="0.3" animation_direction="left" hide_on_mobile="no" center_content="no" min_height="none"][subscribe2]

If you’d like to hire Automax to recruit, screen and train new salespeople, with no bad habits, at your dealership, you can contact us HERE.[/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]

Craig Lockerd

Craig Lockerd is the founder and CEO of AutoMax Recruiting And Training. He has nearly 50 years of experience in the auto industry. You can find Craig on Facebook, Twitter and LinkedIn.

One Comment