Press Release

Automax Recruiting & Training, the nation's most requested salesperson recruiting and training company in North America has brought Nancy Simmons, a 33 year veteran of the auto industry, on board as a full employee of Automax.

Mays Landing, NJ, December 1st, 2010: Automax has recruited Nancy Simmons in the key role of customer relations and implementation. With her astounding 33 years in the auto industry she has held most positions in a dealership ranging from the parts department to general manager. Her customer centric leadership style is both refreshing and sorely lacking in the auto industry and is the biggest reason why she landed on the radar of Automax founder and CEO, Craig Lockerd.

"I have truly been blessed to surround myself with people of great character," says Craig Lockerd, "that have huge hearts and a passion for changing the future of the automobile business, one salesperson, one dealer at a time, Nancy Simmons is one of those people. Welcome to the AutoMax family Nancy!"

Nancy's role will include dealerships relations, retention and sales. Her specific skill sets will be used for the overall betterment of both Automax Recruiting and Training and their dealer clients. After 33 years, of which the last 22 were at the same dealership in the same position, Nancy will increase the relationship that Automax and their dealer clients now possess.

"Incredible! AutoMax has aggressively recruited Nancy Simmons in a key executive position of customer relations and solutions implementation." Says Jim Ziegler CEO Ziegler SuperSystems. "I have known Nancy for several years now....AND... her organizational and productivity skills are world-class.. I am proud to be associated with AutoMax and the quality team we are building to offer dealerships relevant services in today's retail environment.

I was tempted to say "Congratulations" to Nancy, then it occurred to me.... I really need to say... "Congratulations" to AutoMax on capturing this incredible talent and personality."

The acquisition of Nancy Simmons can be seen throughout Automax as the excitement of her being part of the team is felt.

“Adding Nancy to the AutoMax team will bring more dealerships in touch with best in class services." Says Ernie Kasprowicz minority partner/general manager of AutoMax Recruiting and Training. " Nancy is a consummate professional with many years of retail experience.  Her enthusiasm and work ethic are unmatched.  From the entire AutoMax family, we say welcome to the team, Nancy Simmons!”

From Nancy Simmons: "Upon the announcement that my dealership was cited as a wind-down dealer whose franchise would not be renewed in October of 2010, my journey began seeking a career in the automotive industry that would bring me great joy by doing what I was passionate about.  My aspirations were to engage in a career within a company that exercised a genuine care and concern for its clients and operated with integrity and ethical business practices.  My search came to a halt when I stumbled across Craig Lockerd, on facebook, who is the President of AutoMax Recruiting and Training.  I watched a video which he posted expressing the philosophies of Og Mandino treating everyone with compassion and kindness as if they were to be Dead by Midnight.   Craig's platform to enhance the auto industry by treating everyone with dignity and respect mirrored my professional sentiments and I knew at the moment I wanted to be a part of AutoMax.  So today, I enthusiastically embrace this opportunity to carry out my genuine desire to assist dealerships by listening to their concerns and fulfilling their needs enabling them to enjoy the success and prosperity they work so hard to achieve."

About Automax Recruiting & Training

AutoMax has been the industry leader in the recruitment and development of career minded people that are committed, well trained and with no bad habits for over 11 years. They are able to do this through proper ads, pre-screening, ongoing relationship between applicant and Automax, through their follow up and desire to help people succeed.


Craig Lockerd
CEO of Automax Recruiting & Training